Embracing Emerging Technologies at PBS Annual Meeting
"By" Kainoa Rudolfo, Program Manager
I was thrilled to attend the 2023 PBS Annual Meeting in beautiful San Diego. The event was abuzz with discussions about the exciting integration of digital media into the public media system. Through a series of professional development sessions, we explored how digital platforms can transform content creation and distribution, paving the way for a more dynamic and accessible public media experience.
What really caught my attention was PBS's enthusiastic embrace of artificial intelligence (AI) technologies. One of the breakout professional development sessions focused on how AI can serve as a valuable tool to support public media. We delved into fascinating possibilities, such as personalized content recommendations driven by AI algorithms, and interactive AI-powered experiences like VR (Virtual Reality) and AR (Augmented Reality) to engage audiences beyond the shows they watch. Lastly, we discussed leveraging AI analytics to improve content production and distribution by analyzing large datasets to extract meaningful insights into consumer behaviors, trends, and existing content gaps within the public media system.
These developments left me with a sense of great excitement. Witnessing the industry's commitment to adapt and thrive in the ever-changing media landscape was truly inspiring. The incorporation of digital media and AI technologies in public media not only promises to enhance audience reach and impact but also ensures that it remains relevant and accessible. I'm eagerly looking forward to the future of public media shaped by these transformative strategies and technologies.
This article got your interest piqued? Dive into the world of AI and explore the thought-provoking article "8 Big Questions About AI".
*The above article was generated by ChatGPT, an AI language model, based on the prompts, notes, and edits provided by Kainoa Rudolfo, as a demonstration of AI capabilities. The total time taken to generate the article was 5 minutes and 49 seconds.