History & Mission
PIC was established in Honolulu in 1991 as a national non-profit media arts organization.
PIC is a member of the National Multicultural Alliance (NMCA) formally known as the National Minority Consortia (NMC), which collectively addresses the need for programming that reflects America's growing ethnic and cultural diversity. Other NMCA members serve the Asian American, Latino, Black, and Native American populations. Over the past years, NMCA members have provided hundreds of hours of culturally-diverse programs to PBS. Primary funding for PIC and the NMCA is provided through an annual grant from the Corporation for Public Broadcasting (CPB).
The mission of Pacific Islanders in Communications (PIC) is to support, advance, and develop Pacific Island media content and talent that results in a deeper understanding of Pacific Island history, culture, and contemporary challenges.
In keeping with the mission, PIC helps Pacific Islander* stories reach national audiences through funding support for productions, training and education, broadcast services, and community outreach.
Last year Family Ingredients, a Pacific Islanders in Communications co-production with Rock Salt Media, debuted nationally. The series, co-presented by PBS Hawaiʻi features Hawaiian Chef Ed Kenney and a weekly guest, who go on a journey to discover the origins of the guest's favorite childhood dish and along the way learning more about their culture’s contribution Hawai‘i and themselves. The Family Ingredients team has already completed the second season.
Pacific Islanders in Communications provides producer training. We work with independent producers to create and distribute programs about Pacific Islanders that bring new audiences to public television, advance issues, and represent diverse voices and points of view not usually seen on public or commercial television.
What PIC needs assistance with is finding Pacific Islanders interested in the media industry. We want to continue to train and guide content creators to continue storytelling traditions through media.
To become a supporter, please visit www.piccom.org/pages/membership.
View our toolkit here.
Award-winning programs made possible through PIC include:
- Pacific Islanders in Communications "25 in 25"
- IDA Documentary Awards - Best Curated Series Nominee
- 2013-2014 Emmy Award - Lifestyle-Program/Special
- 2017 Day Time Emmy Nomination for Outstanding Cinematography
- 2017 One Nation Film Festival Best Documentary Feature
- 2016 CAAMFest San Jose Audience Award
- 2016 Hawaiʻi International Film Festival - Documentary Jury Special Mention (Local Impact)
- HIFF Audience Choice Award for Feature Documentary
- HIFF Made in Hawaiʻi Best Feature Film
- San Diego Asian Film Festival Best Feature Documentary
- Portland Film Festival Special Jury Prize for Artistic Vision
- San Diego Asian Film Festival Audience Award
- Philadelphia Asian American Film Festival Audience Choice Documentary Feature Award
- To support the development of national public broadcast programming that enhances public recognition of and appreciation for Pacific Islander history, culture, and society.
- To support the development of indigenous Pacific Islanders as creators of broadcast and new media programming.
- To support opportunities to promote film, video, and new media product and programming for public broadcast, exhibits, and screenings of PIC-sponsored projects.
- To cultivate new audiences for Pacific Islander media content through promotions, exhibitions, and community outreach.
*“Pacific Islander” is defined as one whose ancestors were the indigenous people of Polynesia, Micronesia, or Melanesia.